The Internet of Things: a Stealthy Revolution That’s Already Been Won

By |April 28th, 2016|C3|

It will probably surprise no one that this year’s C3 conference will feature a lot of discussion of the Internet of Things. CallidusCloud telegraphed its move toward IoT last summer at Dreamforce and again this [...]

Changing Corporate Culture with Commissions

By |April 21st, 2016|C3|

Preparing for C3 2016 is a lot of work when you’re part of the team staging the event. Much goes on behind the scenes, and the pace gets more intense right up until the opening [...]

C3 Panel Preview: Five More Unexpected Benefits that CPQ Delivers

By |April 18th, 2016|C3|

We have a lot of great sessions scheduled for C3 2016. I’m lucky enough to be moderating a couple of panels at the event, including one about CPQ and what we call “success creep,” or [...]

Peyton Manning – and five other great reasons to go to C3 2016

By |March 26th, 2016|C3|

You may have heard the news by now: the celebrity keynote speaker at C3 2016 in Las Vegas is Peyton Manning. Yes, that Peyton Manning, the five-time most valuable player of the National Football League, [...]

The Top 10 Tweets from C3 2015

By |May 22nd, 2015|C3|

The social media footprint of C3 2015 was enormous – the show’s attendance was very healthy, but the amount of Tweets and Facebook posts that came out of the show was all out of proportion [...]

Expert Advice at C3: Notes From 4 Key Thought Leaders

By |May 19th, 2015|C3|

CallidusCloud Connections (C3) 2015 is now in the books, and the attendees are now back home, digesting what was shared and learned. That’s going to take a while – there was a lot announced by [...]

What you missed at C3: Tuesday Wrap-Up

By |May 13th, 2015|C3|

We just wrapped up an amazing second day of CallidusCloud Connections (C3) in Las Vegas, and many still have the sounds of Robert Randolph and the Family Band ringing in our ears. The spectacular customer [...]

Blockbuster C3 Shows there’s a Hunger to Understand the B2B Customer Experience

By |November 13th, 2014|C3|

We’ve been talking a lot about the customer experience and how it’s evolving in B2B buying and selling. Apparently, we’re not the only ones thinking about it. At Monday’s C3 event in London, an enormous [...]

Share Your Story in a Session at C3 2015

By |October 1st, 2014|C3|

This year, I have the lucky task of recruiting the session speakers for C3, scheduled for May 11-13, 2015 at the Wynn in Las Vegas. There are over 70 slots on the list, which seems [...]

C3 2014 Has Come and Gone…

By |June 5th, 2014|C3|

C3 made a triumphant return to the Aria in Las Vegas this year, bigger and better than it has ever been before.  C3 2014 had nearly double the number of registrants of C3 2013.  For [...]