Quit Carpet-Bombing Your Email List – Get More Precise and Get Better Results

By |June 16th, 2015|Marketing|

So, you have a decent-sized marketing mailing list. And you have a lot of things to say about what your company’s doing. Plus, you’re running nurture campaigns, and you have a big show coming up. [...]

Five Signs You’ve Outgrown Your Marketing Automation Solution

By |January 8th, 2015|Marketing|

Five years ago, marketing automation was a wild, untamed market, with 70 or more vendors battling not just for customers but also for the right to define what a marketing automation application was. What did [...]