Contract Lifecycle Management (CLM)

Do you spend quality time reading your sales contracts? Probably not, unless you’re in legal. In this subscription economy era, that’s dangerous. Those contracts contain the terms of your customer relationships, and failing to meet those terms can be fatal.

The early days of our universe can be described as having low entropy. Simply put, entropy is disorder or chaos, and that’s what our universe is heading towards – away from order.

The American comedian Todd Barry did a great job of describing something as ridiculously easy: “that’s not as easy as shooting fish in a barrel,” he deadpanned. “It’s as easy as looking at fish in a barrel.” CallidusCloud’s participation at DocuSign’s Momentum event (which began today) is one of those “looking at fish in a barrel” things.

The shift toward a subscription economy has a lot of fascinating aspects to it – not only does it reduce the barrier for entry for new customers, allowing them to afford and justify purchases in a new way, but it expands the windows for customers to switch vendors.

Starting about six years ago, there was an explosion in the subscription billing industry.

As the second quarter inches towards a close, the usual chaos is in full swing in sales organizations. Sales reps are waiting on customers, hustling to make quota with their eye on quarterly incentives, sales managers are helping reps close deals, sales ops are getting deals into the system, and finance and legal are poring over contracts.