The Customer Revolution
In this video, hear SAP Sales Cloud General Manager Giles House’s opening keynote at the SAP Sales Cloud Roadshow in Atlanta earlier this month. He discusses how customers today expect the Amazon experience, and how this is reshaping B2B sales. Giles explains how traditional CRM systems aren’t built for this reality, and how SAP Sales Cloud provides the modern-day flight deck salespeople need to inform and help buyers, not alienate them.
Learn more here.