Change the sales rep experience, improve the customer experience.
We live in an age when everything is at our fingertips through devices, Amazon-style ease-of-use, and lightning-fast technology. In 2018, seamless convenience is a consumer expectation. That same expectation has seeped into the arena of business-to-business buying experiences. So ask yourself:
Is my sales organization evolving at pace with customer expectations?
Are my sales reps providing value to every customer exchange?
Are my reps set up for success, and set up to sell quickly after they onboard or change territories?
Do you provide your reps with the tools they need to be efficient and effective?
If you answered “no” to any of these questions, you may need to make changes in your sales processes to improve your sales experience.