Atlas Copco logo

Knowledge and Visibility Leads to
Margin Increase and Order Efficiency

Industry – Manufacturing

Reduced quote process
from 5 days to
5 minutes

Increased sales pipeline
transparency to
over 95%

Stabilized order
accuracy to nearly

Download Case Study

The Challenge

With a global business of 200,000 products, 1,000 price books, 20 languages, 53 currencies, and 7 IT integration touch points, order errors had become a standard business practice. A proliferation of spreadsheets and a lack of pricing guidance and control caused the company to lose business.

The Solution

With CallidusCloud CPQ, Atlas Copco gained knowledge of historical data on products sold and was able to increase the average order margin. CPQ integrated easily with Salesforce CRM, SAP, and five other IT environments making for a seamless transition from dated spreadsheet processes to a simplified proposal process.


Quote process reduced from 5 days to 5 minutes.

“With CallidusCloud CPQ, we went from 500 to over 3000 users, and we are still adding more. Our whole product portfolio is in the CPQ platform, and because of that, we have continuous improvement every month.”

– Louis De Jaegher, Senior Business Process Manager, Atlas Copco

Read more about how companies use CPQ to achieve faster sales cycles, and improve customer experience during the buying process:

Ready to see more?
Request a Meeting to learn about CallidusCloud products.
get started
Schedule your custom demo with a customer experience management expert now.